Audit anchor
Verified facts first
Each client-ready finding can be checked against stored brand truth before it becomes a recommendation, mission, or report claim.
Brand Knowledge stores the facts AI should know about the client so VectorGap can detect hallucinations, missing claims, contradictions, stale facts, and unsupported answers before those gaps become client-facing report claims.
7
standard providers
98
LLM prompts
40
Preference prompts
0-100
Generative Brand Index
Audit anchor
Verified facts first
Each client-ready finding can be checked against stored brand truth before it becomes a recommendation, mission, or report claim.
Agency output
Wrong, missing, unsupported
The agency can separate hallucinated facts, missing differentiators, unsupported claims, and source contradictions instead of sending a vague visibility score.
Retest value
Truth layer stays reusable
When the brand updates pricing, markets, features, or proof, future audits and retests use the corrected source of truth.
Without verified brand facts, an AI visibility tool can count mentions but cannot reliably identify wrong, missing, contradictory, or unsupported claims.
Hallucination detection
Spot wrong pricing, fake features, stale locations, invented claims, and confused company facts.
Missing claim detection
See when AI fails to mention important proof, differentiators, markets, or product capabilities the client actually has.
Contradiction checks
Find answer drift when public sources disagree with the client’s current truth.
Brand Knowledge only reduces audit risk when verified facts become report evidence, pricing proof, and recurring delivery capacity. Route truth-layer readers from grounded sample reporting into proof-before-payment pricing, then into Agency OS when they are ready to build the same truth-first workflow across client brands.
Inspect grounded report proof
Show how verified facts catch hallucinations, missing differentiators, stale claims, contradiction risk, and unsupported recommendations before the agency sends a client-ready report.
Open pageReduce payment risk
Pricing proof-before-payment lets the agency inspect how Brand Knowledge supports the GBI, audit evidence, Mission Control actions, retests, and export shape before it buys the operating plan.
Open pageBuy the operating capacity
Agency OS turns the truth layer into recurring brand setup, hallucination checks, source cleanup missions, comparable retests, and client-ready reports across the portfolio.
Open pageThis table turns the page into a structured extraction target: the buyer question, the evidence an AI system can read, and the action an agency can sell or execute next.
| Buyer question | What AI can extract | Agency action |
|---|---|---|
| What facts should AI repeat about the client? | Products, pricing, markets, categories, claims, proof, competitors, and source URLs are stored as audit context instead of scattered notes. | Build the client truth layer before running the baseline, then use it to challenge weak or wrong provider answers. |
| Which important claims are missing from answers? | Provider answers can be compared against differentiators, proof points, markets, and service facts the brand has already verified. | Turn missing claims into page updates, proof blocks, FAQ/schema additions, and retest targets. |
| Where does public source drift create risk? | Contradictions between current brand truth and public descriptions become visible evidence instead of hidden report noise. | Prioritize source cleanup, company-facts updates, and client-ready explanation before the next audit. |
Why does Brand Knowledge matter for an AI visibility audit?
Without a verified truth layer, an audit can show what AI said but cannot reliably judge whether the answer is wrong, incomplete, stale, or unsupported. Brand Knowledge gives the agency the reference point for corrections and retests.
Does Brand Knowledge replace public-source work?
No. It defines the truth the audit should protect. The agency still needs public pages, sources, schema, and proof blocks that make those facts extractable and credible to AI systems.